Client 1 – Ecommerce Retailer
One of my first clients, I started building out their new accounts in December 2014. In 2014 They spent an average of £5.9k on non-brand traffic per month, getting just £5.2k back in revenue per month. In 2015 I took them to an average monthly spend of £74k, with an average of £133k in monthly revenue. In 2017 I managed to increase this to an average monthly spend of £97k, with an average monthly revenue of £251k.
- My new campaigns launched in December 2014
- Non-brand revenue increased by 538% comparing January 2015 to January 2017
- Cost Per Order (CPO) fell by 44% comparing January 2015 to January 2017